Paranormal Activity 4 Tops Box Office But Falls Well Short of Previous Films
Posted by About.com Horror & Suspense on October 21, 2012© Paramount
In my review of Paranormal Activity 4, I speculated that the series had “jumped the shark” creatively — an opinion shared by critics and fans alike, given its 28% RottenTomatoes rating and “C” CinemaScore grade — but it appears that many viewers didn’t bother to even watch the movie before reaching this conclusion, as the film earned a disappointing $30.2 million at the box office in its opening weekend. That was easily good enough for the top spot, but it was a significant drop from Paranormal Activity 3, which last year set an October record with a $52.6 million opening. It’s also markedly off from Paranormal Activity 2, which opened with $40.7 million in 2010.
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